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Healthy & Bowls franchise

Playa Bowls

Beach-inspired açaí and pitaya bowls, smoothies and juices.
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See costs and requirements
Total investment
$281,960 to $1,055,594$282K – $1.06M

FDD Item 7

Franchise fee
$35,000

One-time · FDD Item 5

Royalty
6%

Of gross sales · FDD Item 6

Locations
372

342 franchised · 30 company

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Overview

Playa Bowls sells açaí, pitaya, coconut and oatmeal bowls topped with fruit and granola, along with smoothies and juices. Founded on the Jersey Shore in 2014, it had about 372 shops at the end of 2025, most of them franchised. Since its 2024 acquisition by Sycamore Partners, it has pushed multi-unit franchise growth, especially in western states.

Founded
2014
Franchising since
2016
Home-based
No
Multi-unit
Available

Costs and requirements

What it takes to open a Playa Bowls franchise, as disclosed in the brand’s FDD.
ItemAmountSource
Total initial investment$281,960 to $1,055,594FDD Item 7
Initial franchise fee$35,000FDD Item 5
Royalty6% of gross salesFDD Item 6
Brand fund2% of gross salesFDD Item 6
Liquid capital required$150,000Brand requirement
Net worth required$500,000Brand requirement
Financial performanceIncluded in Item 19FDD Item 19

Figures as listed by the brand in its 2026 FDD. Always confirm them in the current FDD you receive.

Ideal owner

The background and goals that fit a Playa Bowls franchise.
  • Genuine passion for the product and beach lifestyle
  • Operators ready to grow into multiple shops
  • Meets $150,000 liquid and $500,000 net worth requirements

Training and support

How the brand prepares and supports new owners.

  1. Pre-opening

    Site selection, market evaluation, lease negotiation, shop design, contractor management and POS setup.

  2. Marketing

    Grand-opening marketing plus ongoing marketing guidance funded by the national marketing fund.

  3. Operations

    Profitability coaching after opening and help planning additional shops.

Initial training

An 80-hour training program covering operations, marketing, staffing and daily management, plus on-site pre-opening help from corporate trainers.

Availability

Confirmed open for new franchises in 5 states:

Other markets

We list the states where we have confirmed the brand is actively awarding territories. Ask the franchise team about markets not shown here.

This listing is compiled from the franchisor’s public franchise materials and is not an offer to sell a franchise. An offer is made only through the franchisor’s Franchise Disclosure Document, which you must receive at least 14 calendar days before signing a binding agreement or paying any money. Some states require registration before a franchise can be offered to their residents. Fransion is not affiliated with this brand.

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